SIMON RUDDERHAM New Pharmacy Owner Perspective |
Decisions
|
For the last two weeks, I have been the proud part-owner of a smallish pharmacy in Melbourne's south east. It has been a challenge which I have so far both loathed and enjoyed. While I never imagined it to be merely a barrel of laughs, I am already finding myself hitting barriers which I do not yet know how to deal with. |
The
pharmacy is in a smallish strip of shops, along a fairly busy road.
It has not had a refit for twenty five years, and boy-oh-boy does
it show. The previous owner decided to keep almost half of it as a gift and craft shop. With a refit
coming in the early months of 2004, I am finding myself torn between
going all out to show improvement in the pharmacy before the refit,
or to ride the bumps between now and January, and prepare everything
for a grand opening then. While the
traffic flow along the strip of shops is quite high (parking outside
always seems quite difficult), I have found it incredibly frustrating
that there seems to be little making its way through the front
doors. While I am confident that they will make their way through
the doors in time, it has left me absolutely spare, going from
a pharmacy that did one hundred and fifty prescriptions per pharmacist
per day to scraping fifty prescriptions per day. One of the
worst ways to fill in this time has been all the paperwork associated
with the new pharmacy. HIC, Blackmores, Chemists Own, Pharmacare.
Adding to
this is a pharmacy assistant whose set tasks are running at a
minimal, due to a lack of workload. In the initial stages, I keep being told to ensure that the pharmacy maintains a holding pattern and maintains goodwill with the present consumers before looking to increase, I am finding myself getting incredibly impatient with the lack of growth in what is potentially, a fantastic pharmacy set up. |