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                The problems - lack of locums, difficulty with gaining useful 
                Continuing Education, lack of peer support, inability to leave 
                the premises during business hours, distance from all the friends 
                and activities enjoyed during university years and so on ad nauseum. 
              My 
                previous attempts to improve the situation through existing hospital 
                and community pharmacy channels were not successful. There is 
                a real barrier to communicating when the parties cannot grasp 
                the back-ground to the problems. City-based pharmacists and trainees 
                have to experience rural practice to understand the broader concepts. 
                 
              The 
                next step was to look for local solutions. Not pharmacy solutions, 
                because there was no avenue at that time for addressing these 
                issues. However, there was real concern in government circles 
                about health services in rural areas. And, if pharmacists could 
                have interacted more easily with the other health professions, 
                they would have discovered that our problems were common to all. 
                 
              The 
                local Division of General Practice already had in place procedures 
                for recruitment and retention of rural doctors. This included 
                support for locum practitioners, information kits on the various 
                practices in the rural towns and a positive approach to the problem. 
                It also wanted to increase its activities through government funded 
                projects.  
              So, 
                the purchase of the pharmacy at Rainbow and my determination to 
                restructure the pharmacy activities in the town (and also the 
                neighbouring town of Jeparit) provided the basis for a RHSET project 
                over two years. The project also included some preliminary investigations 
                into using video conferencing to help patient counselling in pharmacy 
                depots. 
              The 
                initial project paid for a project manager at the Division for 
                two days each week. This was a really innovative project for the 
                Division of General Practice. A pharmacy project in a medical 
                organization. 
                 
                The 
                project manager, Mrs Jane Measday was not a pharmacist. This was 
                an advantage - she questioned every aspect of our activities in 
                the community pharmacy. And, because of this it became increasingly 
                clear that we had to look at our priorities, move outside the 
                "four walls" of pharmacy and focus on positive outcomes. 
                We knew what a pharmacist was, but that didn't necessarily correspond 
                with what she or the GPs understood! 
              The 
                Division provided the secretarial assistance, and funded monthly 
                teleconference sessions for all the pharmacists in the region. 
                It also funded a fortnightly Pharmfax, an A4 newsheet faxed to 
                all interested pharmacists. 
                 
                Examples of the Pharmfax can be viewed at www.westvicdiv.asn.au 
                - click on the rural pharmacy icon. 
              These 
                initiatives have continued after the project was concluded.  
                The Division continues to provide funds and secretarial assistance. 
                 
                Towards the end of the project there was another rural pharmacy 
                in danger of being closed.  
                The Division of General Practice provided the support for that 
                community to retain their pharmacy - in a similar way to the Rainbow 
                story.  
              The 
                Division then successfully obtained funding for another two year 
                project looking at GP/Pharmacy Liaison. For this project it employed 
                a pharmacist part-time. This project was also extremely successful 
                - with a focus on the common interest areas shared between doctors 
                and pharmacists. 
              These 
                included medication use and poly-pharmacy, drug seeking behaviour, 
                primary health care, specific disease counselling and health promotion. 
                Group discussions and problem solving case studies began the process 
                of breaking down the barriers between GPs and pharmacists. 
              This 
                project concluded at the end of 2001. 
                In February this year the West Vic Division of General Practice 
                produced a "How To Kit" which was sent to every Division 
                of General Practice in Australia. 
              The 
                kit contains a series of fact sheets. 
              These 
                two projects helped form the basis for the National DMMR facilitators 
                within the Divisions of General Practice, and in our Division 
                a further increase in pharmacists employed. We have an advantage 
                in the West Vic Division in that the facilitator has been involved 
                in all the ground-work and relationship building between GPs and 
                pharmacists. The pharmacists are already meeting as a pharmacy 
                group - sharing concerns, and discussing case studies. The group 
                includes all pharmacists - locum, community, hospital and consultant. 
                Some join in by teleconference, with the others at the Horsham 
                or the Ararat Division offices.  
              The 
                next project, just commenced is the provision of a locum pharmacy 
                service for the region.  
                The Division is coordinating the service, with the Pharmacy Group 
                providing input into the project.  
                The project pays for travel and weekend accommodation expenses. 
                 
                The pharmacist pays the locum's wages.  
              As 
                an aside, I am really sad that so many of our "four wall 
                syndrome" sufferers have not even grasped the fact that employing 
                a locum for a week - just to be free to leave the premises and 
                be seen in the street, is very therapeutic. 
              In 
                conclusion, I never cease to be amazed at the results of saying 
                "OK. but......" when I was asked to purchase the pharmacy 
                at Rainbow.  
                Also, I never cease to be amazed at the generosity and support 
                extended to pharmacists by the West Vic Division of General Practice. 
              Our 
                pharmacists used to whinge about locums, CE, cost of becoming 
                accredited to do medication reviews - a bit like farmers and the 
                weather!  
                But not any more.  
                Amazing!!!! 
              And, 
                that's your lot for this month. 
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