Edition #25 newsletter

This edition (#25) covers a range of topics which you should find interesting and challenging.
Rollo Manning continues in his series relating to the job of a pharmacist, and is conducting quite a lot of research into the subject. He would like any assistance from any newsletter reader, so that he has a representative range of opinions before developing the theme.
We believe this to be an important topic, because if the job of a pharmacist is not properly defined, the wider areas of what education is required and what types of "bricks and mortar" structures will surround such a pharmacist cannot be realistically determined.
In fact all activities surrounding a pharmacist cannot be effectively gauged until we actually know what a pharmacist's job really is.
Thank you to those people who have already corresponded, but how about giving Rollo an extra hand.
Brett Clark has come up with some interesting material on the expectations of an online customer. As Brett is an experienced online operator, this is valuable information for those pharmacists looking for an online retail presence.
Two new online operators have made their debut and have joined the small band of committed online operators. Read up on their style and marketing tactics.
Continuing on from the privacy series of the last edition, we have added an extension covering intellectual property. While not strictly a privacy matter, there are some areas of overlap, particularly relating to e-mail communications. Get some background knowledge on the legislative changes upon us in this area so that you are able to conform with a reasonable degree of certainty.
Jon Aldous takes us a little deeper in what we should be learning. Bearing in mind that all university graduates today will be using less than ten percent of the knowledge just absorbed, the type of subjects and skills required need to be pitched at least ten years in advance, just to keep up.
Roy Stevenson is back with his irreverent wit and talks about truth in pharmacy.
Behind Roy's article is a serious message relating to claims and commitments being made on our behalf.
Are they truthful?
Should they be made?
Leigh Kibby has weighed in with an extension to his last article and he talks about office tyrants. You will recognise someone in this article, and his strategies will guide you to a successful deflection of the problem.
Finally, Roundup is publishing a letter from a reader who would like some basic advice on what constitutes supervised dispensing. You might also comment on the management practicality of what is proposed, but please get involved, because the process outlined might equally be of value in urban areas as well as remote areas of Australia.

Back to Article Index Edition #25

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